SEO audit: a comprehensive website analysis

Identify the SEO optimizations to be carried out on your website thanks to a comprehensiveanddetailedtechnicalaudit. The starting point for building a relevant and effective SEO strategy!

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SEO audit, SmartKeyword style!

When we audit your website’s SEO, we deliver a detailed list of prioritized optimizations on3 levels: technical structure, editorial content and reputation.

Because we always like to go a little further, we provide you with optimized templates for each page type (home, category, product…).

Technical analysis

The Crawl
The crawl’s objective is to detect the various website’s structural anomalies but also to evaluate its performance, its inbound links, etc.

The coverage report
Listing the indexing status of all the website’s pages by types of errors encountered.

Recommendations related to the strengths and weaknesses found that could be implemented to improve the website’s rankings.

Perfect pages produced using our optimized templates for the category / product / product x location / blog pages and the homepage.

tree structure-semantic-study

Keyword research and on-site analysis

Semantic study and keyword research

Analyze the competition to identify opportunities for new keywords to add to the website tree.

Structure analysis

Key pages’ optimization that generates the majority of the SEO traffic, and modification of the website’s tree structure (if necessary).

✓ On-page SEO improvements list

To make sure you don't forget anything, we provide you with a comprehensive on-page SEO improvements list.

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Netlinking and reputation analysis

Based on the most important keywords analysis carried out in the first step (in other words business oriented)... Designed to determine what is currently missing:

  • Improvement at the Domain Authority's level: Domain Authority & Trust Flow
  • Internal linking to important pages
  • Specific netlinking on the target pages

SmartKeyword analyses the potential budget to invest in order to outperform your competitors.

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Feedback from our clients

Marketing managers, traffic managers, SEO specialists... from different sectors and sizes’ companies trust SmartKeyword to manage their SEO projects.

Julien Drouot
Julien DrouotDirector of Ecommerce - GO Sport
“Since I started using SmartKeyword, I have had much better monitoring, the data is much more accurate, so I can do a much better reporting.”
Antoine Delaruelle
Antoine DelaruelleSEO Director - Fioulmarket
“SmartKeyword is an intuitive and intelligent platform, with which I can easily manage my daily SEO actions. Not to mention the team who is always available to help me whenever I need it.”
Clara Penalba
Clara PenalbaAcquisition Manager - Privateaser
“Thanks to their well-thought-out platform and their team’s strong e-commerce expertise, SmartKeyword has enabled us to triple the traffic to our online store in less than 6 months.”
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Any more questions? 🙂

An SEO audit is a detailed analysis of a website’s health that uncovers strengths and weaknesses that can explain a website’s rankings in search engines. Following an audit, actions are put in place to optimize the website’s marketing strategy.

Well, for any construction, whether a house or a website’s architecture, foundations must be solid in order to last over time. This is why an effective SEO strategy must be thought out upstream, knowing the website, its architecture, its content, its visitors and its competition.

During the website creation phase: this helps prepare the ground and optimize everything before the website goes online, it’s better to follow the right direction from the start!

In the SEO optimization or re-optimization phase: we are talking about an existing website that has never carried out SEO optimization. Therefore, it’s essential to detect all the slowing or blocking technical factors by performing an SEO audit, and then carry out the required On-page and Off-page SEO optimizations.

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